Advertorial Sponsored by Digital Brands Group, Inc.

Black Friday shoppers spent a record $9.8 billion in U.S. online sales, making it an optimal time to have this underfollowed E-commerce company on your radar!

Digital Brands Group, Inc. (NASDAQ: DBGI) is reshaping the traditional retail landscape and offers a profound opportunity for investors, entrepreneurs, and consumers alike.

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    As the future of online shopping continues to change, this growing NASDAQ company aims to be at the forefront.

    The E-commerce boom continues to deliver stellar results.

    When most people think of e-commerce, they immediately think of Amazon which ships out 66,000 orders per hour and 19 products per second. Amazon paints a clear picture of just how big e-commerce is.

    Other companies in the arena are also proving just how burgeoning the industry is. 

    For example, Shopify shares have gained over 80% YTD and are up over 370% in the last five years!

    MercadoLibre, a South American e-commerce company that doubles as a fintech company has seen its shares up by 72% year-to-date and have gained 335% over the past five years!

    While many analysts will tout these e-commerce stocks, their share price and market caps are already monstrous.

    With a curated collection of luxury lifestyle, digital-first brands, DBGI is a small-cap company that is going heavily underfollowed yet has seen its revenues EXPLODE in recent quarters!

    The increase in revenue, coupled with the cost synergies, has resulted in meaningful operating leverage and internal free cash flow that started in October and is expected to continue going forward.

    The company Is on a $18 million wholesale revenue run rate for 2024, which does not include any benefit from additional revenue from e-commerce, stores, and licensing income!

    Why Pay Attention to the Stock Right Now?

    Now might be a pivotal time to have DBGI on your radar as the company is evaluating a broad range of options to maximize shareholder value!

    On a recent call held by CEO Hil Davis via X — formerly known as Twitter — Davis said the company believes it is severely undervalued. The company’s stock was trading at around $3.87 at the time of publication.

    DBGI could be one of the biggest rebound stories in the making on Wall Street.

    "Given the continued dislocation between Digital Brand Group's public market value and the intrinsic value of Digital Brands Group's underlying assets, we believe an evaluation of strategic alternatives is a prudent approach to ensure we are maximizing value for our shareholders.
    - Hil Davis, CEO 

    A CEO with the Know-How…

    Hil Davis came to Digital Brands Group in March 2018 with a substantial background in e-commerce and luxury apparel. In 2007, he founded J. Hilburn, a made-to-measure men's apparel brand that he built into a $55 million dollar company in just six years. Most recently, he founded the e-commerce beauty and charitable venture, Beautykind, where he served as CEO, CFO, and Chairman of the board.

    Davis looks to be the right person to strategically find ways to create maximum shareholder value for DGBI!

    The Opportunity…..

    E-commerce and direct-to-consumer retail models are gaining an ever greater lead, driving revenue growth and market share. 

    Nearly 80% of Americans shop online today, and as consumers have become accustomed to the convenience, personalization, and transparency of online shopping, innovation-led growth is being driven by those direct-to-consumer brands that have mastered the art of exceptional customer experience.

    DBGI strongly believes in this market’s future - and plans to play an active role in it!

    The company’s purpose is to accelerate the growth of talented brands by offering specialized services and infrastructure that are crucial to the success of direct brands: Operations, marketing, technology, legal, and customer service. Each of the brands within our portfolio will be able to cultivate their unique identity and amplify their growth in a more efficient, affordable way to the benefit of all.

    Company Overview:

    Digital Brands Group offers a wide variety of apparel through numerous brands on a both direct-to-consumer and wholesale basis. The company has created a business model derived from its founding as a digitally native-first vertical brand. 

    DBGI focuses on owning the customer's "closet share" by leveraging their data and purchase history to create personalized targeted content and looks for that specific customer cohort.

    Digital Brands Group builds impactful relationships between brands and consumers.

    For Brands

    The company is a portfolio group that provides a unique scaling model. Levering operations expertise, it solves logistical challenges and expands the addressable markets through its e-commerce and retail platforms. The company mimics a department offering of brands however unlike their model, it curates the looks and merchandise products from its brands together based on consumer preferences versus segmenting by brand which is how departments offer their goods today.

    For the Consumers

    Creating high-value personalized experiences. More than shopping, the company streamlines brand discovery, craft unique personal style experiences and build a sustainable closet that delivers value and confidence with every wear.

    The Portfolio

    A contemporary womenswear brand confidently inspired that combines beautiful, luxe fabrics with on-trend designs evoking self expression; specializing in the “date night” category. bailey44.com

    A heritage rooted in premium denim, we design attitudinal staples that stand for quality and seek to create consciously minimal designs crafted out of superior fabrics that are edited for everyday life.
    dstld.com

    Tastemaker stylish “made-to-measure” suiting and sportswear that relays a one-of-a-kind confidence through unique fabric combinations and patterns. harperandjones.com
    Womenswear crafted with the finest all natural fabrics, meticulously cut embodying relaxed elegance. statesideclothing.us
    Every piece of Sundry clothing is versatile and relaxed, ready for wear on the beach or for a summer night out. With a delightful spectrum of fabrics, prints, and colors, Sundry clothes can accompany you anywhere. sundryclothing.com

    Capitalizing on the Future of Shopping:

    You’ve heard of E-Commerce, but have you heard of V-Commerce?

    V-Commerce is anticipated to become the future of shopping as Augmented Reality (AR) and Virtual Reality (VR) lead the way.

    VR allows shoppers to experience products, not just see them. It takes the shopping experience outside the store allowing people to try products virtually. Retailers can overcome physical limitations and offer access to every product feature attracting more people into the sales funnel for higher conversions.

    As online shopping continues to explode and consumers flock to e-commerce sites, it is v-commerce that will provide a unique and lasting impression. 

    These technologies are set to completely transform the shopping experience and change the market the same way the internet did. 

    The market for AR and VR in retail will reach 1.6 billion by 2025 according to Goldman Sachs. 63% of shoppers say these technologies would change the way they shop, and two-thirds of internet users would be interested in virtual reality.

    Many traditional retailers did not move quickly enough into e-commerce and what if the next wave is V-commerce where consumers can have an immersive shopping experience at home?

    This puts DBGI into a niche arena that is barely getting enough discussion!

    In Summary…

    Black Friday shoppers hit a record in 2023, generating $9.8 billion in U.S. online sales, according to Adobe Analytics. This is up 7.5% from a year ago.

    Consumers are still shopping despite inflation and economic challenges. 

    As online shopping momentum continues, E-commerce companies like Digital Brands Group, Inc. (NASDAQ: DBGI) should be at attention.

    DGBI’s revenues are skyrocketing and management is focused on strategic ways to build shareholder value, emphasizing that current share prices are undervalued!

    The company is also benefiting from 2 new revenue channels that it launched only this fall, 1. a proprietary affiliate program; and 2. a multi-brand retail store. 

    Keep in mind, CEO Hil Davis was able to double the revenue for J. Hilburn every year using this affiliate program, which took revenues from 0 to $55 million in 6 years!!

    Statista estimates e-commerce revenue will top $1 trillion in 2023 and will continue to grow at a compound annual rate of 11.5% over the next five years, reaching $1.56 trillion by 2027. By that time, the number of global e-commerce users will reach an estimated 289.9 million. 

    Several e-commerce stocks are well-positioned to capitalize on this long-term growth trend. Digital Brands Group, Inc. (NASDAQ: DBGI) may be one of them! Hurry and start your research!

    START YOUR RESEARCH NOW

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