Amazon is a giant in America, Alibaba is a mammoth in China, and this Company with its recent $15M NASDAQ IPO may be on its way to becoming a behemoth in Japan!

Timing is everything and now is the time to be paying attention to this rising player in the tech industry!

Meet HeartCore Enterprises, Inc. (NASDAQ: HTCR), a Leading Software Company Who Recently Announced its Closing of a $15 Million IPO!!!

HTCR just rang the NASDAQ bell weeks ago and is poised for UNSTOPPABLE growth as it takes on the massive Japanese market!

The tech pace was red hot in 2021. In fact, it was seen as 18% over valued at the end of the year by Morningstar analysts.

While the industry may have retraced as the markets have been rattled by politics and war, there could be an imminent bounce on the way, making HTCR a stock to keep your eyes on closely!

Present day, we are constantly surrounded by software, computers, and burgeoning technology. In 2008, 1 billion people world-wide used computers, while today, there are over 5 billion users! 

This shows just how important it is to stay up to date on current tech and software development.

Software development has a direct influence on many aspects of our daily lives.

From smartphone apps that define modern communications to internet-connected products enabling seamless shopping experiences to new application models like blockchain, microservices, and the IoT, software development has completely transformed entire industries and businesses. 

The Covid-19 pandemic helped drive the need for software development as businesses that may not have needed it before, all turned digital and online. 

Tokyo-based, HeartCore Enterprises Inc, (NASDAQ: HTCR) believes in making their customers happy with their top of the line, unparalleled services. 

HTCR stands out from the crowed as they are an all in one package for successful digital marketing. The company is a dynamic content management system widely introduced into a huge number of strategic websites.  

HeartCore provides all functions necessary for successful digital marketing, including capabilities that enable to deliver personalized experiences to customers, facilitate data-driven campaign measurements, and more.

“On behalf of the management team, I would like to thank all of our employees, customers, partners, and stakeholders for partaking in our journey to become a publicly-traded, Nasdaq listed company. We look forward to leveraging the benefits of being on a renowned exchange, as we aim to enhance our corporate profile within the institutional and broader investment community in the U.S.”

- CEO Sumitaka Yamamoto

• The company recently announced the closing of its initial public offering of 3,000,000 shares of its common stock at an IPO price of $5.00 per share, for aggregate gross proceeds of $15.0 million, before deducting underwriting discounts, commissions, and other offering expenses.
• Japan has one of the world's largest GDP and political stability on both the international and domestic fronts. This provides a stable domestic market for tech demand and could catapult HeartCore to the forefront of it!

• The global business software and services market size was valued at USD 389.86 billion in 2020. It is expected to expand at a CAGR of 11.3% from 2021 to 2028. The rapid increase in the volume of enterprise data and growing automation of business processes across several end-use industries such as retail, manufacturing, healthcare, and transportation are expected to drive the demand for business software and services over the forecast period. 

• According to PR Newswire, the global application development software market is anticipated to reach USD 733.5 billion by 2028, expanding at a CAGR of 24.3% from 2021 to 2028! 

• The software development sectors weathered the Covid-19 storm very well, as  data from an ASG Technologies report reveals, more than half of respondents said that the COVID-19 conditions increased their focus on DevOps initiatives (a set of practices that combine software development and IT operations). 52.3% reported that it increased their progress on cloud migration. 
• Data and software developer roles have continued to grow through time. According to a report by Randstad, data and software development positions increased by 1% and 8% respectively throughout the first few months of the pandemic. Data engineering roles have increased by 6% since lockdown restrictions. However, the most notable spike occurred before the news of the coronavirus was commonly known - with demand for IT jobs surging by 93% in January 2020 when compared to December of the previous year.

Greetings Investors, 

During the Covid-19 pandemic, many of us turned to our screens like never before. This is largely due to digitalizing most businesses as many of us began to work from home like never before. This has driven the demand for software development through the roof! 

In fact, with the coronavirus increasing our daily screen time by a third, and speeding up businesses adoption of digital technologies by several years, the events of the pandemic have led some facets of the software industry to perform better than they were previously. This has lead to a complete digital transformation in how we do business!

So what is “digital transformation”? As defined by The Enterprisers Project, digital transformation is the integration of digital technology into all areas of a business. This fundamentally changes the way businesses operate and deliver value to their customers! 

Digital transformation has become hugely important as we as a modern society, have moved from paper to spreadsheets to smart applications for managing our businesses. It begins and ends with the customers. Marketing, sales, and customer service are all examples of how digital transformation is incredibly important for companies.

This all sits in the technology sector which accounts for 35% of the total world market in the United States! In the end of 2021, the U.S. tech industry had an estimated market value of $1.6 trillion!

Even more exciting, many project that the rise of “big tech” is just beginning. Amazon, Apple, Google and Microsoft, the four American companies now worth more than a trillion dollars each, with Microsoft above $2 trillion, and Apple nearly $3 trillion all reported enviable growth in 2021.

This big BOOM is definitely credited to the increased time spent on screens throughout the Covid-19 lockdown, however, even as things begin to turn back to normal, the rise continues and shows no signs of letting up! 

This is because the pandemic didn’t just force us indoors and into a digitalized way of living, it also shone a light on what we were missing in our technology and digitalization. This means, now more than ever before, tech companies are integral to business growth and technology is not only here to stay, but here to dominate.

https://www.heartcore.co.jp/

ABOUT THE COMPANY

Heartcore Enterprises, Inc. operates as a software development company in Tokyo, Japan.

The company’s customer experience management platform includes marketing, sales, service, and content management systems, as well as other tools and integrations that enable companies to attract and engage customers throughout the customer experience.

COMPANY HIGHLIGHTS

The company prides itself on being a “happiness provider” for their customers and staff. 

• HeartCore is a dynamic content management system widely introduced into a huge number of strategic websites. Furthermore, the company provides all functions necessary for successful digital marketing, including capabilities that enable to deliver personalized experiences to customers, facilitate data-driven campaign measurements, and more.

Headquartered in Tokyo, Japan, HeartCore is a leading software development company offering Software as a Service (SaaS) solutions to enterprise customers in Japan and worldwide. The company also provides data analytics services that allow enterprise businesses to create tailored web experiences for their clients through best-in-class design. HeartCore also operates a digital transformation business that provides customers with robotics process automation, process mining and task mining to accelerate the digital transformation of enterprises.

Digital Marketing:

HeartCore provides an all-in-One package for successful digital marketing for their customers.

Step 1:

“Who” is your audience? 

There are various ways to identify visitors such as IP addresses. 

Through IP addresses of the visitors accessing your website, you can retrieve different information regarding the organizations they belong to and the locations they are in - for example: company name, business type, sales amount, number of employees, company address, phone number, country, city, timezone, and weather data. This makes it possible especially for B2B companies to display content dynamically according to the information retrieved from IP addresses.

DMPs

DMPs (Data Management Platform) are widely used in recent years for retargeting ads online. With HeartCore CXM, you can utilize DMPs for dynamic, conditional content delivery and identification of website visitors as well.

Social Media

Step 2:

A dynamic approach to individual customers create values and benefits.

The company realizes it through the technology called “CXM” (Customer eXperience Management).

A strategy is more important than technology to create a good customer experience. It is essential for organizations who start customer experience initiatives to understand who their customers are and develop various touch points based on the customer context. Technology is what supports such customer experience initiatives to succeed.

Segmentation

Segmentation can be configured through various points of view - any combination of different data. Demographic data includes gender, age, resident area and so on, behavioral data includes page visit histories, product purchase histories and so on.

With intuitive operation of drag and drop, the number of target users is visualized in real time.

Personalization

Provides customers with personalized and optimized content and provides real-time personalization.

According to the user segmentation and scoring, personalized content is automatically displayed in real time.For example, attract female visitors in their 20s with figures and pictures, while using graphs and numbers for male visitors in their 30s. Also, offer a discount to visitors who have products left in the shopping cart.

A/B testing

Eliminates subjective views, while providing scientific options.

AB test results may differ among audiences or segments.

HeartCore's AB test allows you to find the best results both for unspecified, general audiences and a specific cluster of audiences.

With this advanced feature, any touch points can be dynamically optimized and maximized for individual visitors.

Master audience profile

Displays specific user and segment information inclusively

Information such as access history, visiting frequency, and also the number of access according to location, smartphone or PC access etc., can all be visualized for every audience.

• Various segments like below can be created on the fly.
• Accessing from smartphones
• Visited specific campaign pages
• Purchased product A but not product B

HeartCore CXM is designed to provide the best experience based on “science".

HeartCore provides customer experience management based on "science" such as finding the future and segmenting audiences from a large amount of data by a mathematical and statistical approach. In addition to this, it is designed to allow marketers to add their own experience as as skillful art. “Science” and “art” are both essential elements for successful digital marketing.

Step 3:

HeartCore CXM includes all CMS (content management) features as well.

HeartCore Core service is a multi-functional next generation website management platform that has a dominant market share in Japan. So far, when considering of campaign strategies by utilizing content management and MA (marketing automation), there were only systems or services that are specialized or short of either of them. While introduced, redundant data management and additional tools may become necessary as a result. HeartCore CXM solves such longtime dilemmas.

Accumulate all kinds of data to enable variety of actions to be performed based on the needs. For increased accuracy, it is critically important to deliver information optimized based on the various data. Currently there are only a few products in the world that can do this, and HeartCore is one of them. Besides, HeartCore also provides heatmap and AI capabilities, which is unique to HeartCore.

VR360 is a new generation of VR space distribution service that uses VR technology to convert real space into VR space and place content on that space. Using a special 3D camera, the real space is converted into VR.The captured VR space can be walked around freely online. It is also possible to tag various places and objects in the VR space with contents such as text, URL links, images, audio, video, surveys, treasure hunts, etc. We offer a new VR space never seen before.

Process mining is a technology that investigates the mountains of data in enterprise event logs to discover and present end-to-end processes that the organization is performing to complete work. Event logs are essentially banks of data that store different information. The benefit of myInvenio is that it presents the process it successfully mined, along with the process’ variants and suggestions on how to optimize and improve that process. Like task mining, the most common use case for adopting process mining technology is to improve processes, with the ideal goal of automating them for all the benefits and returns that come with automation, like improved customer and employee experiences.

Task mining is a technology that enables organizations to discover, understand, and analyze the tasks employees perform as they relate to completing larger processes. Controlio works by monitoring the actions users take. A recorder is installed on an employee’s computer to capture their interactions in the different applications they use, recording data like keystrokes, clicks, data entry, etc., to uncover how tasks are completed within the organization. The purpose of using Controlio is to discover and understand the tasks employees are performing. The ultimate objective is to find ways to improve how those tasks are carried out or automate them to increase operational efficiency, reduce errors, and improve employee engagement.

Robotic process automation (“RPA”) is a technology that allows automation for a defined set of tasks. RPA robots can emulate most human-computer interactions to carry out error-free tasks at high volume and speed. HeartCore Robo is an RPA tool that can be used on Mac, Chrome, etc., and has the advantage of supporting multiple OS and multiple browsers. By using the orchestration function, it can be used as a server-based RPA. Of course, it also has a CUI mode where you can connect to a terminal via SSH and control it.

MariaDB is an open source relational database administration system. It is developed by the original authors of MySQL. While maintaining compatibility with MySQL, it has many additional unique features that add functionality and reliability. Its usage has expanded rapidly; Google uses it, and even most major Linux distributions use it as a general database. Heartcore, Inc. is a Maria DB advanced partner for Japan and the Asian Pacific region

MySQL is an open source relational database administration system used by a great number of websites and web systems. Heartcore, Inc. has been recognized for its success using MySQL with its own products. Even after Oracle took over MySQL, as one of the leading sales partner companies in Japan, Heartcore, Inc. provides a wide range of support services such as MySQL license sales, installation support, and consulting. Heartcore, Inc. is the most successful company in Japan in using high availability MySQLCluster.

What is myInvenio？

Heartcore myInvenio is a process mining tool that enables continuous improvement of business processes.

Process mining is a method to discover and improve various problems in business processes by collecting and analyzing "event log data," which is a detailed record of the operation status of various applications (ERP, CRM, SFA, etc.) in which the company's staff is performing business.

Heartcore myInvenio is a process mining tool with a reputation for its superior functionality and ease of use, and has been installed in more than 600 companies and organizations, mainly major corporations in Europe and the United States!

Report published by US IT advisory firm Gartner, (Gartner, Market Guide for Process Mining, Marc Kerremans, 3 April 2018) myInvenio's development vendor, Cognitive Technology, is named as one of the “leading vendors” in the process mining market!

Benefits of using myInvenio

The following results can be obtained by using myInvenio.

• Optimizing processes by finding and removing outdated or unnecessary processes in business processes.
• Improve customer satisfaction by finding and eliminating bottlenecks that are holding up operations and shortening delivery times.
• Understand the variation in skills among staff to ensure effective workforce planning and training.
• Identify routine and repetitive tasks that are suitable for business automation by RPA to reduce labor costs and overtime hours.
• Reduce risks in labor management through compliance checks to ensure that regulations and procedures are being followed.

HeartCore will work with NTT group company to discover hidden things using Heartcore myInvenio.

The Company Team

Sumitaka Yamamoto

Chairman of Board, Chief Executive Officer, President and Director

After graduating from the Kansai Gaidai University in Japan, Kanno joined the Japan Air Force and became a pilot. He later worked at BroadVision.com in Japan, a global software vendor and former NASDAQ company. At BroadVision he specialized in websites and software. Subsequently in 2009, Mr. Yamamoto founded Heartcore in order to help solve the biggest technological problems facing Japan’s largest organizations. With over 20 years of experience in information technology and website engineering, he developed the solutions that enterprises rely on everyday throughout their organizations. Mr. Yamamoto received the “Top 100 Tech Innovators & Influencers” Award at the InterCon Las Vegas Conference in 2021.

Kimio Hosaka

Chief Operating Officer and Director

Mr. Hosaka joined HeartCore in 2009 and has been the COO since 2015. He graduated from Chuo University in Tokyo with a bachelor’s degree in physics. Mr. Hosaka brings 20 years of experience in technology as an engineer and manager at All Nippon Airways Systems, Electronic Data Systems, and Heartcore.

Hidekazu Miyata

Chief Technical Officer

After graduating from Doshisha University, Mr. Miyata worked for a software development company,Electronic Data Systems etc. and has more than 20 years of software development experience. In 2009 he joined HeartCore, where he was involved in the development of its Content Management System. He focuses on software development.

Keisuke Kuno

CX Division Vice President

Mr.Kuno has been playing baseball since high school, and after graduating from college, Mr. Kuno joined a professional baseball team. He then worked as an IT sales representative. He joined Heartcore in 2010 and has consistently worked 

in business development. He was promoted to his current position in 2020 and has helped the company by expanding revenue growth.

Qizhi Gao

Chief Financial Officer

Mr. Gao has been involved in finance and accounting for a total of 16 years. He was previously a group leader in finance and accounting at Marubshi Corporation in Tokyo, Japan. He worked there for 10 years. He joined Heartcore in 2017 and has extensive experience in accounting and finance.

Business is stronger than ever, providing an appealing buying opportunity for investors and another reason to have HTCR at the top of your watch list!

This emerging Big Board player is firing on all cylinders in a monster market to become one of the next big names in tech software. 

The company is a dynamic content management system widely introduced into a huge number of strategic websites. They provide all functions necessary for successful digital marketing, including capabilities that enable to deliver personalized experiences to customers, facilitate data-driven campaign measurements, and more!

The company sits in HUGE markets; the technology sector which accounts for 35% of the total world market in the United States has an estimated global market value of roughly $5.6 trillion!!!

The upward potential for this growing company is SKY-HIGH and the time to be paying attention to HTCR is NOW!

HURRY AND START YOUR RESEARCH!

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