In a $7B Market, This Quietly Trading Portfolio Company of Leading Beverage Brands May Soon Capture Major Street Attention!

As the $7B Performance Drink Market continues to grow at a rapid pace, U.S.-Based Splash Beverage Group (NYSE: SBEV), is at the top of their game and aiming to become a frontline winner!

https://splashbeveragegroup.com/

Headquartered in Fort Lauderdale, FL, Splash Beverage Group (NYSE American: SBEV) is an innovator in the beverage industry that leverages efficiencies and dilutes risk of their beverage brands.

The company believes in presenting exciting, new, natural and healthy drinks that delight the body and inspire the mind. With a focus on delivering natural quality, freshness, health benefits and refreshment, SBEV looks to produce sustainable, high quality products and to give back when they can.

SBEV could be one of the hottest new contenders in the beverage space that could be the next big growth story!

Are you familiar with Monster Beverage?

Did you know the company was once a small-cap?

Monster Beverage (NASDAQ: MNST) formerly went by Hansen Natural and was at one point trading for pennies. It closed at 69 cents on December 29th, 1995. Today the stock is nearly $100 a share!

could be one of the hottest new contenders in the beverage space and could be seeing huge sales from its recent endeavors into the hand sanitizer arena. Monster Beverage formerly went by Hansen Natural and was at one point trading for pennies. It closed at 69 cents on December 29th, 1995. Today the stock is over $50 a share.

In November of 2021, SBEV’s year-to-date revenue growth was up a staggering 578% year-over-year!

This is serious growth for just one year and could be only the tip of the iceberg!

Splash Beverage Group (NYSE American: SBEV) has seen robust growth that is poised to keep rising as they focus in on TapouT, their performance drink subsidiary!

TapouT is an international lifestyle brand that has been at the forefront of Mixed Martial Arts since its inception in 1997. TapouT beverages include a complete line of high-performance sports drinks. TapouT Performance and TapouT Hybrid both feature a 3-in-1 advanced performance formula that delivers hydration and cellular recovery benefits. TapouT performance drinks restore what the body loses through physical exertion with 12 key vitamins, 68 minerals and all 5 electrolytes.

For more information visit Tapoutdrinks.com

In an already huge market of $7 billion, performance drink consumer usage is at an all-time high!

According to studies, 31% of young adults consume performance drinks at least one time per week with the goal of hydrating faster after a workout or replenishing nutrients.

Unfortunately, most of the performance and sports drinks in the market have almost as much sugar as soda.

TapouT is dedicated to delivering nutrient packed, zero sugar, low calorie performance drinks to the market to deliver the best results possible.

This is just ONE reason SBEV should be high on your watch list!

SBEV recently announced some very huge news…

AB ONE, a network of corporately-owned distribution operations, will expand the availability of Splash Beverage’s TapouT performance drink, along with the company’s Copa di Vino wine by the glass, and Pulpoloco sangria throughout its entire network!

“We could not be more excited to be working with a distribution partner like AB ONE with their level of coverage, strength of execution and diligent customer service. This distribution agreement marks a major milestone for Splash and our brands, making them available to millions of new consumers from New York City to Los Angeles. We believe AB ONE is very intentional in their choice of brands, and we see this agreement as further confirmation of Splash’s brand development and growth strategy.”

-Bill Meissner, President and Chief Marketing Officer, Splash

MORE REASONS TO HAVE SBEV ON YOUR RADAR INCLUDE:

The global sports drink market is projected to grow from $27.22 billion in 2021 to $36.35 billion in 2028 at a CAGR of 4.2% in forecast period [2021-2028]. Market growth can be attributed to the increasing need for a drink to enhance performance, endurance, and allow athletes to complete vigorous exercises.

The global wine market size was valued at USD 417.85 billion in 2020 and is expected to expand at a compound annual growth rate (CAGR) of 6.4% from 2021 to 2028. The rising adoption of wine among all age groups from the young generation to the old age population across the globe is the key factor for market growth.

The Global Functional Beverage Market size was estimated at USD 108.88 billion in 2020, is expected to reach USD 120.28 billion in 2021, and projected to grow at a CAGR of 10.49% reaching USD 198.12 billion by 2026.

The demand for more sustainable beverages is at an all-time high. Consumers more and more look for beverages with sustainable packaging. Plastic pollution is an ever growing problem that affects our planet and companies need to start taking this issue seriously. SBEV is dedicated sustainable packaging and more…

One of SBEV’s subsidiaries, TapouT, is currently distributed by a growing number of independent beer wholesalers, a network that contributed significantly in helping Body Armor become one of the top three electrolyte drinks on the market today. Coca-Cola Co. recently announced its intent to acquire full control of Body Armor, valuing the company at approximately $8 billion!

Could SBEV’s TapouT brand be the next acquisition target?

Keep on reading to discover why SBEV is an exciting and fast-growing company in the beverage industry that could build tremendous shareholder value…

Greetings Investors,

Most sports and performance drinks boast about their nutritional content and high-performance qualities.
However, the majority of these drinks are high in calories and sugar content.
Many sports drinks contain sugars but have little nutritional value and they add calories.
This to say, if you're not exercising long or hard enough, some sports drinks could lead to weight gain. The sugars in these drinks can also lead to dental problems and in some cases preventable diseases like Diabetes Type 2.

Consumers need the high-quality performance from their drinks WITHOUT the added sugars and calories!

In the U.S. alone, the sales volume of sports drinks amounted to over one billion 192-oz. cases in that year, capturing a market share of 35.7 percent of the non-carbonated soft drink market. Americans drank around 28 liters of sports drinks per capita in 2020. This figure is forecast to increase to 30 liters by 2026.

With a continued need for high-performance drinks for athletes and active consumers alike, the industry needs to turn it’s attention to the quality of ingredients in the beverages and work to deliver healthier, lower caloric drinks that deliver what they advertise.

As concern for our planet grows, plastic packaging has become an issue for consumers, particularly related to plastic waste in the environment. This directly impacts the beverage industry, which is made up of 45% rigid plastic packaging, only 25% of which ends up being recycled in the US.

In 2014 it was estimated that 311 million metric tons (MT) were produced and by 2050 it is estimated that 1124 million MT will be produced. That is about 1 plastic bottle for every fish in the ocean.

According to a survey, sixty-one percent of Millennials state they are happy to pay more for eco-friendly products, and by 2026 this group will command a 46% share of the beverage market. In general, 53% of consumers in the US and 65% of consumers in the UK support products that are environmentally friendly.

The beverage industry sells 445 billion liters of non-alcoholic beverages in PET bottles annually in the countries surveyed. 

According to International Costal Clean-up data analyzed by Oceana, plastic bottles were the most commonly found plastic items in beach clean-ups worldwide when measured by weight.

Studies have also found that plastic pollution is dramatically impacting life in the oceans. A recent report found that 90% of all seabird species have ingested plastic, and even zooplankton – the base of the food chain – has been found to be ingesting plastic.

Most plastic trash ends up in our cities, oceans, and waterways. Marine wildlife are most affected by plastic waste, most which ends up being consumed by them. An increasing number of marine animals die each year through starvation due to eating plastic that stays in their stomach making them feel full.

Birds are also greatly affected, it is estimated that 90% of seabirds carry around 10% of their body weight in plastics.  In addition, various marine animals also die from entanglement caused by litter debris such as discarded ropes and nets.

Plastic also acts as a chemical magnet for environmental pollutants. Harmful chemical are adsorbed onto the plastic. When an animal eats the plastic, these chemicals make their way into their tissues. This is a problem for the human population because in the case of commercial fish species they can make it onto our dinner plates.

All of this brings our attention to Splash Beverage Company (NSE American: SBEV), a company focused on delivering sustainable and fortifying beverages through their brands that could become household names across North America!

ABOUT THE COMPANY:

Splash Beverage Group is constantly innovating, presenting exciting, new, natural and healthy drinks that delight the body and inspire the mind. The company’s platform supports founders of beverage brands by helping them grow more rapidly and reach more people to enjoy their wonderful products.

COMPANY HIGHLIGHTS

Splash Beverage Group searches globally for branded products that:

  • Deliver natural quality, freshness, health benefits, and refreshment.
  • Are represented by teams with high integrity that take their responsibilities seriously to produce sustainable, high quality products and to give back.
  • Have strong brand awareness. 
  • Help their distributors and retail partners achieve and exceed their goals. 
  • Unabashedly support our armed forces, first responders and health care professionals. 

Splash Beverage Group specializes in manufacturing, distribution, sales & marketing of various beverages across multiple channels. SBEV operates in both the non-alcoholic and alcoholic beverage segments which they believe leverages efficiencies and dilutes risk.

SBEV believes its business model is unique as it ONLY develops/accelerates brands it perceives to have highly visible pre-existing brand awareness or pure category innovation.

TapouT is an international lifestyle brand that has been at the forefront of Mixed Martial Arts since its inception in 1997.

TapouT beverages include a complete line of high-performance sports drinks. TapouT Performance and TapouT Hybrid both feature a 3-in-1 advanced performance formula that delivers hydration and cellular recovery benefits. TapouT performance drinks restore what the body loses through physical exertion with 12 key vitamins, 68 minerals and all 5 electrolytes.

THE BACK STORY

In 1997, entrepreneurs Charles Lewis, Jr., and Gary Fields noticed a huge gap in the marketplace when it came to merchandise tailored to MMA fighters and fans of the sport. 

That's when they came up with the idea for TapouT clothing and brought in investors and creative thinkers, one of which was Dan Caldwell who would take the helm as the CEO of TapouT Clothing later in the same year. 

The operation started small, mostly around the mixed martial arts scene in Las Vegas, with t-shirts and other merchandise being sold out of the back of a car at small events, training centers and niche MMA hubs in the local area. As sales began to pick up, Caldwell and Lewis began expanding into other markets where MMA fights and training studios had gained a foothold with the local populace.

The minds behind TapouT Clothing took advantage of the growth of the sport and the lack of merchandise marketed towards fans and fighters to increase sales and dominate the MMA clothing market. 

By 2007, TapouT Clothing was the largest manufacturer of MMA related clothing and merchandise pulling revenues estimated to be over 22.5 million dollars!

Whether sold out of the back of the car in the early stages or mass-marketed to over a billion connections worldwide via social media, television and other mainstream marketing outlets, the TapouT brand has stood for authenticity, performance and putting 100-percent effort into every training session, athletic competition and living the fittest lifestyle one can live.

What is it?

TapouT is a true performance beverage that focuses on active hydration that encompasses activation, electrolyte restoration during exercise and complete recovery following a workout.  

TapouT provides an optimized mix of the vitamins, minerals, antioxidants, electrolytes and sugars necessary to drive cellular hydration in the muscles and other parts of the body that require fluids during activity and need replenishment during the body's recovery process.

These performance drinks offer much more than water alone, but it’s not a protein drink designed to help you bulk up or a caffeinated energy drink that gives you a false boost at the start of your workout. TapouT performance drinks are consciously balanced to provide optimal hydration and the nutrients for your best performance and recovery efforts.

TapouT falls into a category outside of basic water, fortified water beverages, protein drinks and energy drinks.

This is a balanced performance beverage that boosts hydration, performance and recovery all from one drink source. TapouT is designed for the active consumer looking for a balanced blend of nutrients, such as electrolytes and vitamins, that will optimize performance as well as speed up recovery after intense physical exertion.

Sanjeev Javia | TapouT Drink Formulator

As a sports nutrition expert, Sanjeev specializes in developing innovative functional beverages with health benefits for the consumer. Since 2000, Sanjeev has advised some of the world’s most elite athletes on fitness and nutrition. His client list includes Super Bowl MVPs Tom Brady and Kurt Warner, Cy Young Award Winners Curt Schilling and Randy Johnson, Stanley Cup Champions Marty Turco and Brendan Morrow, Olympic Gold Medalists Brianna Scurry and Caroline LaLive and PGA Golfers Phil Mickelson, Tom Pernice Jr. and Suzanne Pettersen.

Competitive Advantages

For instance, TapouT Cherry Lemonade has been scientifically formulated to meet the needs of athletes simply looking for a cleaner, better way to hydrate WITHOUT the calories!

Containing only 5 calories and no sugar, the brand’s Cherry Lemonade flavor is ideal for recovery days, a hydration boost after an intense workout or a great tasting beverage to quench your thirst on a hot summer day.

TapouT Cherry Lemonade gives you the ability to hydrate without consuming synthetic colors, artificial ingredients, sugar or excess calories.

Where to Buy TapOut

The TapOut beverages can be purchased online and are already being sold at:

As the global market increases for Tequila… SBEV is aiming to take a chunk of the market with another innovative beverage brand!

Salt Tequila

Salt Tequila is naturally flavored 100% blanco agave tequila with a clean and sweet taste. Grown, distilled and bottled in the region of Jalisco Mexico, each pristine bottle of Salt is the result of hard work, determination and countless blends. Salt Tequila offers a variety of naturally flavored tequilas to enhance the pleasure.


The global market for tequila was valued at 8.2 billion U.S. dollars in 2020. By 2028, the size of the market is expected to increase to 18.5 billion dollars!

VISION

The company’s vision is to inspire and to break away from traditional tequilas, to craft a drink for today’s discerning consumer who CRAVE more, CRAVE flavor. SALT Tequila is the first and only tequila created to be enjoyed as a Drink, best neat or over ice. A new tequila experience combining 100% AGAVE Tequila, fresh, clean and clear flavors.

SALT TEQUILA FLAVOR

Each bottle of SALT Tequila is made from handpicked, 100% pure, blue agave plants from the mountains of Jalisco, one of the country’s most fertile agave-growing regions. It is here where each agave plant is allowed to grow seven to ten years before its harvested, resulting in the mellow, sweet and fully developed agave flavor of SALT Tequila.

It doesn’t end with just tequila though… SBEV is zooming in on the massive wine industry too!

Copa Di Vino Premium Wines

Copa Di Vino is the leading producer of premium wine by the glass in the United States. A ready to drink wine glass that can go anywhere without the need for a bottle, corkscrew or glass. Just open and enjoy! Wine is no longer trapped in the bottle!

Copa di Vino is the world’s leading producer of single-serve premium wine. Founder James Martin imagined the concept while riding the bullet trains in the south of France, visiting iconic vineyards in this beautiful and historic wine producing region.

Returning to his family winery in Oregon, he maniacally focused on developing a technology that would allow his premium wines to be enjoyed anywhere without the need for bottles, corkscrews, or glass. 

After years of effort developing the perfect balance of a premium wine drinking experience and untethered portability, he famously launched the invention with multiple appearances on the hit television series Shark Tank, immortalizing the brand forever in American entrepreneurial lore! 

SPLASH CAP

Keep your wine from spilling with the splash proof cap. Enjoy the whole glass or place the cap back on to have later. 

ERGONOMIC SHAPE

Designed to feel like a wine glass, the hourglass shape is easy to hold.   

FRESHNESS SEAL

We’ve added a tight seal underneath the lid to keep your premium wine fresh for more than a year – like you really need that long. 

RECYCLABLE

Once you’re done drinking your Copa di Vino, please recycle the glass and lid so we can all do our part in preserving the environment.

The  global market for Wine estimated at US$326.6 Billion in the year 2020, is projected to reach a revised size of US$434.6 Billion by 2027, growing at a CAGR of 4.2% over the analysis period 2020-2027!

And then… there’s the Sangria!

Pulpoloco Sangria

The premium Pulpoloco Sangria is crafted and imported from Spain. It is a light-bodied, fruity, and refreshing sangria made of the best blend of true Spanish ingredients. The product is aseptically filled and packed in a unique eco-friendly catocan. This process allows for the true flavors of authentic Spanish sangria to show and extends shelf life without adding any preservatives.

Sangria traditionally consists of red wine and chopped fruit, often with other ingredients or spirits. Sangria is one of the most popular drinks in Spanish cuisine.

The enthusiasm for sangria has surged in recent years!

Plastic pollution is an indisputable problem affecting our plant and its ecosystems.  We are producing more plastic waste than ever before and very little of it is actually being recycled…

This puts the spotlight on CartoCan!

Sustainable Packaging

The CartoCan concept is an environmentally friendly packaging that is unique. The company carefully chose the materials, manufacturing practices, and energy use to minimize the environmental impact. 

The can itself is made of sustainable wood fiber, confirmed by the seal of the Forest Stewardship Council. Because of that, the packaging is not only suitable for recycling, but also comparably light, so emissions due to the transport are avoided. In the production process of the CartoCan, less drinking water and energy is needed than in the production of a comparable plastic packaging.

The so called ´Carbon footprint´ when producing this packaging is significant better compared to aluminium and PET. What does that mean? Well, that the gas emissions are a lot lower basically because a CartoCan® is made up of 50% of renewable materials.

 A CartoCan® is made, as it is in the name, of paper for up to 60%. All paper we use is certificated FSC (Forest Stewardship Council) which means that the origin of the paper is in certified forests by the FSC.

Recent Milestones and News

  • Splash Beverage Group’s Design Agency Wins the 2021 GDUSA 58th Annual Design Award for Packaging for TapoutT’s packaging design. Selected from over 11,000 entries as TapouT makes significant new distribution gains in the market. 
  • SBEV recently announced the appointment of TraDigital IR, a leading financial and digital media communications firm. TraDigital will assist Splash in broadening its financial marketing presence and in establishing new relationships within the investment community.
  • SBEV announced that AB ONE, a network of corporately-owned distribution operations, will expand the availability of Splash Beverage’s TapouT performance drink, Copa di Vino wine by the glass, and Pulpoloco sangria throughout its entire network. The AB One distribution network will cover large new markets for the Splash brands incremental to those independent Anheuser Busch wholesalers previously gained in the Copa di Vino acquisition in December of 2020. AB One’s distribution organization covers key US markets like New York, Boston and Los Angeles.
  • Splash announced an expansion of its distribution agreement with Eagle Brands. According to the update, the agreement will now include Eagle’s distribution of TapouT non-alcoholic performance drink in addition to Splash’s Copa di Vino for the past eight years and SALT Tequila since July 2021.

THE COMPANY TEAM

Robert Nistico is Chairman & CEO of Splash Beverage Group. A 28-year beverage industry veteran, Robert was the fifth employee and VP/General Manager for Red Bull North America, where he led the start-up from zero sales to $1.45 billion. Robert is the founder and CEO of Marley Beverages and was responsible for framing out the long term vision for the company.

Earlier in his career, Nistico held executive positions with Diageo and Gallo. A highly motivated, results-driven, creative, and passionate leader with an entrepreneurial spirit and the highest of standards, he has delivered outstanding results in small private start-ups as well as global public environments. His experience has included direct and indirect sales management, strategic brand marketing, production, 

co-packing, packaging, budgeting, forecasting, profit and loss management, financial modeling, operations and logistics. Robert serves on the Board of Apollo Brands in Dallas, Texas, and holds an Advisory Board position with Transition Capital Partners, LLC (a private equity firm), also in Dallas.

William Meissner is President and Chief Marketing Officer of Splash Beverage Group. A proven leader with more than twenty years of success in growing consumer brand companies with both large multinational and medium sized entrepreneurial organizations, Meissner’s expertise includes multiple CEO roles revamping both healthy and distressed companies. Building and restoring brand value has been a hallmark of his leadership history. Prior to joining SBG, Meissner served as President and Chief Executive Office for Sweet Leaf and Tradewinds Tea, a premium beverage vertical designed to build emerging brands, Chief Executive Officer for Genesis Today, Inc. a leader in the organic nutritional supplements category, Chief Executive Officer of Tazza Pronto a joint venture between Distant Lands Coffee, Inc. and Caffita Systems SPA, Chief Executive Officer of Jones Soda, President of Talking Rain Beverages, Chief Marketing Officer of Fuze & NOS Beverages (Coca-Cola), Brand Director of SoBe Beverages (Pepsi-Co) and Nutritional Category Manager at Tetra Pak, USA Inc.

Sanjeev Javia, VP, Product Development for Splash Beverage Group. He is the founder and President of Javia Wellness Group, a firm that focuses on innovative research, formulation and design of nutritional exercise and wellness initiatives. As a sports nutrition expert, Sanjeev’s work with Splash Beverage Group is developing innovative functional beverages with health benefits for the consumer. Since 2000, Sanjeev has advised some of the world’s most elite athletes on fitness and nutrition. His client list includes Super Bowl MVPs Tom Brady and Kurt Warner, Cy Young Award Winners Curt Schilling and Randy Johnson, Stanley Cup Champions Marty Turco and Brendan Morrow, Olympic Gold Medalists Brianna Scurry and Caroline LaLive and PGA Golfers Tom Pernice Jr. and Suzanne Pettersen.

Aida Aragon serves as S.V.P. of National Accounts for Splash Beverage Group and is a Sales, Marketing and Brand Management Executive with years of experience in the sports supplement and beverage industry. 

Ms. Aragon possesses sales marketing experience, spending a few years in positions in the sports beverage industry. Working with companies like EAS, CytoSport (Muscle Milk) and Labrada. She has played a pivotal role in executing successful store rollouts in specialty stores as well as in food, drug and mass retailers. Her passion in brand development has always been second nature but her main focus is to increase sales for some of the leading brands in the sports nutrition industry. Aida has owned her own consulting firm, Verdi Consulting, for the last six years developing brands and assisting in strategy and new business development. Her latest venture as VP of National Accounts for Splash Beverage Group has afforded her limitless opportunities to increase brand awareness within major national grocery and convenient store chains. Her main purpose is to develop a brand that will make a significant difference in people’s lives and increase their over all well being. “My mission is to empower people with tools to better their health and to set their body for the best quality of life possible for many years to come.”

The Bottom Line

U.S.-Based, Splash Beverage Company (NYSE: SBEV) is focused on delivering sustainable, healthy, and fortifying beverages through their brands in a BOOMING market!

The company believes in presenting exciting, new, natural and healthy drinks that delight the body and inspire the mind.

The demand for more sustainable beverages is at an all-time high. Consumers more and more look for beverages with sustainable packaging. SBEV is dedicated to sustainable packaging and more!

Splash Beverage Group searches globally for branded products that deliver natural quality, freshness, health benefits, and refreshment and are represented by teams with high integrity that take their responsibilities seriously to produce sustainable, high quality products and to give back.

The Global Functional Beverage Market size was estimated at USD 108.88 billion in 2020, is expected to reach USD 120.28 billion in 2021, and projected to grow at a CAGR of 10.49% reaching USD 198.12 billion by 2026!

These markets are soaring and have uncapped potential for growth!!

With a BIG NAME like TapouT and a huge MMA following, the TapOut beverage brand could be moments away from becoming a household name among many consumers and making SBEV into a rising player!

HURRY AND START YOUR RESEARCH!

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